A focused review of the current offer, the current assets, and the gaps between the work and the conversion outcome you want.
The audit is meant to point at what should change first, not bury you in generic advice.
A read on whether the current content makes the offer easy to trust and easy to understand.
A clearer sense of what is missing across site, ads, and social rather than simply what is visually weak.
A recommendation on whether the right route is one-off production, retainer support, strategy, or a custom scope.