Content Conversion Score

Find out why your content gets likes but not bookings.

8 questions. 3 minutes. Get a score and actionable recommendations for your content system.

1

Does your homepage have a video or series of high-quality images showing your actual work?

High-trust brands lead with proof, not promises.

2

Do you have at least one detailed case study or before-and-after with client context?

Generic testimonials do not close deals. Specific outcomes do.

3

Does the founder or key team member appear in your content at least once per week?

People buy from people. Founder-led content builds trust faster.

4

Is there a clear next step (book, call, DM) on every piece of content you publish?

Content without a CTA is a missed opportunity.

5

Have you posted consistently (at least weekly) for the last 3 months?

Consistency signals reliability.

6

Do you have an email list or nurture sequence for people who engage but do not buy immediately?

80% of sales happen after 5+ touchpoints.

7

Does your content clearly say why someone should choose you over a cheaper alternative?

Price is only an objection when value is unclear.

8

Are you distributing your content beyond just posting — email, partnerships, ads, or repurposing?

Distribution is where the ROI lives.

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